Google alerts delivers periodic search results to my e-mail box. I’ve been impressed at how it helps me detect new bloggers that might be worth reading, and helps me manage my own reputation.I have several topical search terms that I use to watch for interesting new authors and sites. I currently have alerts set for “Association for Software Testing”, “exploratory testing” and Debian Linux testing. I’ll eventually add search terms for SharePoint 2010 and evidence based management.I also have search terms which search for specific authors I’ve found interesting in the past. The search results on those authors have lead to other interesting writing on topics I follow.I even search for my own name. I realize that is more than just a little vain, but it provides one way to monitor how others might perceive me. I use an exclusion term or two to avoid the writing of the journalist who shares my name and writes at a newspaper in Nevada. Someday I may add an exclusion term for the person who shares my name in Georgia.